Parodi skin care

Parodi Professional Care is a high-performance skin and body care product created for salon professionals.

I collaborated with Linda Parodi, the stakeholder and the marketing and sales team.

My role as a Designer involved defining and evolving the brand, photo shoots, creating designs for print, digital, social and trade shows.

The tone and personality is vibrant, modern, empathetic and striking. The focus was to engage salon professionals with Parodi’s quality products and understanding of their profession and lifestyle.